Apple plans to release its new Sales Coach app on Monday, February 23, delivering sales tips and training resources to Apple Store staff and employees at authorized resellers worldwide.
Replacing the SEED App
This app replaces the existing SEED app, introducing a modern Liquid Glass design for enhanced user experience.
AI Chatbot Integration
A forthcoming update adds an AI-powered chatbot, enabling staff to query product details instantly. Examples include key features of the iPhone Air or functionality of Mac’s Instant Hotspot.
Details on whether the AI relies on third-party platforms or Apple’s proprietary models remain undisclosed.
Accessibility
Employees gain access to Sales Coach through Apple’s website alongside the dedicated app.