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Hilton is embracing homey vibes in 2026 by introducing a brand new class of apartment-style lodging in cities throughout the nation, providing a brand new option to earn and redeem Hilton Honors factors.
Condominium Assortment by Hilton will construct on Hilton’s present assortment of about 10,000 apartment-style items, including as many as 3,000 new residences because of the corporate’s partnership with Placemakr, an house resort rental firm. Hilton informed TPG that the gathering will likely be obtainable to ebook within the first half of this 12 months.
Choices will vary from studios to four-bedroom residences full with furnishings and perks like kitchens, separate dwelling areas and laundry, together with 24-hour on-site assist.
“Condominium Assortment by Hilton represents the following chapter in Hilton’s progress story and the methods we’re evolving to satisfy rising visitor demand for this dynamic phase of hospitality,” Chris Nassetta, president and CEO of Hilton, mentioned in an announcement. “With this new model, we’re persevering with to pioneer the way forward for the hospitality trade, giving visitors much more methods to decide on Hilton for each keep, backed by our service and reliability.”
The brand new assortment seeks to mix the most effective of lodges and house stays, providing extra space than a typical resort room, in addition to facilities reminiscent of health facilities, rooftop swimming pools, terraces, communal gathering areas and even on-site eating and retail choices.
Whereas Hilton informed TPG that the present plan is to launch the brand new Condominium Assortment within the U.S., the resort model does function resort residences throughout the globe. For its half, Placemakr provides stays in a dozen places throughout the U.S., together with New York Metropolis, Atlanta, Nashville and Washington, D.C.
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Bao Vuong, the co-founder and president of Placemakr, mentioned in an announcement that the corporate has “pioneered the furnished residences asset class property by property, keep by keep, and to proceed that work alongside the world’s most precious resort model is so thrilling.”
The Condominium Assortment by Hilton will take part within the firm’s Hilton Honors loyalty program, providing members the possibility to earn and redeem factors for stays in addition to benefit from member reductions and advantages. Particulars about earnings and elite advantages should not but obtainable.
The choice to introduce a brand new house assortment comes on the heels of the debut of the Hilton Honors Adventures class, which options outdoor-focused journey experiences and stays like luxurious cruises and glamping.
Hilton is not alone in increasing its apartment-style choices. Final 12 months, Marriott opened its first home Flats by Marriott Bonvoy Resort in Florida.
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