Introduced by Celonis
AI adoption is accelerating, however outcomes typically lag expectations. And enterprise leaders are beneath stress to show measurable ROI from the AI options — particularly as using autonomous brokers rises and international tariffs disrupt provide chains.
The difficulty isn’t the AI itself, says Alex Rinke, co-founder and co-CEO of Celonis, a worldwide chief in course of intelligence. “To succeed, enterprise AI wants to know the context of a enterprise’s processes — and methods to enhance them,” he explains. With out this enterprise context, AI dangers turning into, as Rinke places it, “simply an inner social experiment.”
Subsequent week’s Celosphere 2025 will sort out the AI ROI problem head-on. The three-day occasion brings collectively buyer methods, hands-on workshops, and dwell demonstrations, highlighting enhancements to the Celonis Course of Intelligence (PI) Platform that assist enterprises harness ‘enterprise AI,’ powered by PI, to constantly enhance operations, creating measurable enterprise worth at scale.
Concentrate on measurable ROI
The occasion’s give attention to attaining AI ROI displays three challenges going through expertise and enterprise leaders shifting from pilot to manufacturing: out of date techniques, break-neck trade change, and agentic AI. In response to Gartner, 64% of board members now view AI as a top-three precedence — but solely 10% of organizations report significant monetary returns.
Celonis clients are bucking that development. A Forrester Whole Financial Impression research discovered organizations utilizing its platform achieved 383% ROI over three years, with payback in simply six months. One firm improved gross sales order automation from 33% to 86%, saving $24.5 million. The research estimated $44.1 million in complete advantages over three years, pushed by quicker automation, decreased inefficiencies, and better course of visibility. These numbers underscore a broader sample — corporations that modernize outdated techniques and align AI with course of optimization see quicker payback and sustained positive aspects.
Actual corporations, actual outcomes
Celosphere will highlight how international enterprises are constructing “future-fit” operations. Mercedes-Benz Group AG and Vinmar Group will showcase AI-driven, composable options, powered by PI, and attendees will see demonstrations of PI enabling brokers in dwell manufacturing environments.
Among the many notable success tales:
AstraZeneca, the pharmaceutical firm, decreased extra stock whereas protecting important medicines flowing by utilizing Celonis as a basis for its OpenAI partnership.
The State of Oklahoma can reply procurement standing questions at scale, unlocking over $10 million in worth.
Cosentino clears blocked gross sales orders as much as 5x quicker utilizing an AI-powered credit score administration assistant.
Elevating the stakes for agentic AI
Quite a few periods will give attention to orchestrating AI brokers. The shift from AI-as-advisor to AI-as-actor, adjustments all the pieces, says Rinke.
“The agent wants to know not simply what to do, however how your particular enterprise really works,” he explains. “Course of intelligence gives these rails."
This leap from suggestion to autonomous motion raises the stakes exponentially. When brokers can independently set off buy orders, reroute shipments, or approve exceptions, dangerous context can imply catastrophically dangerous outcomes at scale.
Celosphere attendees will get to see first-hand how corporations are utilizing the Celonis Orchestration Engine to coordinate AI brokers alongside folks and techniques. Efficient orchestration is an important safety towards the chaos of brokers working at cross-purposes, duplicating actions, or letting essential steps fall by the cracks.
Navigating tariffs and provide chain shocks
International commerce volatility isn't only a headline — it's an operational nightmare reshaping how corporations deploy AI, Rinke says.
New tariffs set off cascading results throughout procurement, logistics, and compliance. Every coverage shift can cascade throughout hundreds of SKUs — forcing new provider contracts, rerouted shipments, and rebalanced inventories. For AI techniques skilled on static situations, that volatility is nearly unimaginable to foretell. Conventional AI techniques battle with such variability — however course of intelligence provides organizations real-time visibility into how adjustments ripple by operations.
Celosphere case research will present how corporations flip disruption into benefit. Smurfit Westrock makes use of PI to optimize stock and scale back prices amid tariff uncertainty, whereas ASOS leverages PI to optimize its provide chain operations, enhancing effectivity, lowering prices, and persevering with to ship an excellent buyer expertise.
Platform over level options
Rinke argues that Celonis’ edge lies in treating course of intelligence not as an add-on, however as the inspiration of the enterprise stack. Not like bolt-on optimization instruments, the Celonis platform creates a residing digital twin of enterprise operations — a constantly up to date mannequin enriched by context that lets AI function successfully from evaluation to execution.
“What units Celonis aside is visibility throughout techniques and offline duties, which is important for true clever automation,” Rinke says. “The platform affords complete capabilities spanning course of evaluation, design, and orchestration moderately than some extent answer.”
“Free the Course of” and the way forward for AI
Celonis continues to champion openness by its “Free the Course of” motion, selling truthful competitors and liberating enterprises from legacy lock-in. By giving organizations full entry to their very own course of information, open APIs, and a rising companion community that features The Hackett Group, ClearOps, and Lobster, Celonis is constructing the connective tissue for a brand new period of interoperable automation.
For Rinke, this open basis is what turns AI from a set of experiments into an enterprise engine. “Course of intelligence creates a flywheel,” he says. “Higher understanding results in higher optimization, which permits higher AI — and that, in flip, drives even larger understanding. There is no such thing as a AI with out PI."
Sponsored articles are content material produced by an organization that’s both paying for the put up or has a enterprise relationship with VentureBeat, they usually’re all the time clearly marked. For extra info, contact gross sales@venturebeat.com.
