Wall Avenue wrote off the inventory as too costly. Retail traders cannot get sufficient

Kyle Dijamco is a proud member of Palantir Applied sciences‘ fast-growing retail investor base.

The Los Angeles-based marketer has wager massive on the protection tech inventory, even growing his publicity after a drawdown earlier this 12 months. The 31-year-old’s place now stands at roughly $25,000.

“It is an thrilling inventory to personal,” Dijamco instructed CNBC.

Dijamco is a part of a military of mom-and-pop merchants who’ve poured billions of {dollars} into the Denver-based firm’s shares in 2025, in response to knowledge from VandaTrack. Its monster features over latest years amid the factitious intelligence growth has made the inventory an indeniable star of the retail investing world, despite Wall Avenue’s reservations about valuation.

Particular person traders have been on observe to purchase practically $8 billion in Palantir inventory on stability in 2025, per Vanda knowledge as of Dec. 8. That could be a achieve of greater than 80% over the prior 12 months, and it displays a rise of over 400% from 2023.

Palantir is on tempo to be the fifth-most purchased safety on stability for the 12 months, Vanda knowledge reveals. The inventory sits behind solely megacap names like Tesla and Nvidia and widespread exchange-traded funds such because the SPDR S&P 500 ETF Belief (SPY), which tracks the whole U.S. market benchmark.

“It has been nice,” stated Viraj Patel, deputy head of analysis at Vanda, which tracks retail dealer flows. ​​”Palantir has form of been introduced into this group of AI-tech poster [children].”

Palantir has received the hearts of retail traders amid its takeoff as a inventory. Its shares have surged greater than 150% to date in 2025, inserting the identify on observe for its third straight 12 months with triple-digit features.

The inventory has skyrocketed practically 3,000% within the final three years, crushing the S&P 500‘s roughly 80% achieve and the technology-heavy Nasdaq Composite‘s greater than 120% climb in the identical time-frame.

Since its 2020 market debut, Palantir has been thought-about a mysterious enterprise given its enterprise with each private and non-private entities.

On the floor degree, Palantir helps each governments and main firms arrange their knowledge. Past being considered as a beneficiary of the push to undertake AI, it is seen as a winner below the Trump administration’s priorities of accelerating federal authorities effectivity and bolstering nationwide protection.

“The joke for some time has at all times been like, ‘What does Palantir even do?'” stated Paxton Earl, an funding banker with a concentrate on software program who started studying regulatory experiences to higher perceive the corporate. After studying extra, he remembers pondering: “That is really an insane enterprise. It is actually good.”

Earl found by means of analysis that the corporate’s income was extra diversified past army work than he initially predicted. As well as, the 23-year-old discovered Palantir labored with consumer-facing manufacturers he knew like Ferrari and Wendy’s.

The San Diego resident stated he picked up extra shares following the corporate’s third-quarter earnings report in early November. Palantir tanked 16% that month as traders dumped their AI performs on valuation fears, and the inventory posted its worst month-to-month efficiency in additional than two years.

Wall Avenue largely chalked up the sell-off to profit-taking and broader considerations in regards to the well being of the AI commerce. Vanda discovered the majority of Palantir’s retail shopping for befell within the first 9 months of the 12 months, then cooled off as rising fears of an AI bubble left traders questioning the commerce.

Palantir has gone out of its approach to court docket particular person merchants like Earl.

Whereas different well-known firms sometimes reserve the question-and-answer parts of earnings requires Wall Avenue analysts or journalists, Palantir additionally takes inquiries from retail traders. In an annual video shared from a ski path late final 12 months, CEO Alex Karp particularly shouted out these small shareholders.

“Exceedingly grateful to all of you particular person traders who took the time and alternative, and had the braveness to look previous standard, rusty, crusty platitudes,” Karp stated, whereas was sporting reflective goggles and gripping ski poles.

The inventory has grow to be a scorching subject on the favored WallStreetBets Reddit discussion board. On a number of days in 2025, it was essentially the most talked about inventory on the dialogue board, in response to meme inventory monitoring agency Breakout Level.

Palantir “has been a long-standing WallStreetBets romance,” stated Ivan Ćosović, managing director at Breakout Level. “They adore it.”

Wall Avenue hasn’t jumped on board with the identical fervor as the typical Joe. The common analyst polled by LSEG has a maintain ranking, with a number of citing apprehension in regards to the inventory’s a number of.

The corporate’s valuation has made its inventory a “non-starter” for institutional purchasers, in response to Gil Luria, head of expertise analysis at D.A. Davidson. Palantir has a a number of of round 450 occasions trailing earnings, working circles across the S&P 500’s common of shut to twenty-eight.

Alternatively, Luria stated retail traders are possible impressed by Palantir’s “bold” mission to play a task in defending the U.S. These on a regular basis traders are possible additionally enticed by Karp, who Luria stated is much like Tesla CEO Elon Musk in his capability to promote a enterprise imaginative and prescient. Nevertheless, Luria stated Karp hasn’t attracted the identical quantity of controversy.

Luria stated Palantir additionally attracts parallels to Tesla’s inventory 10 years in the past, when the carmaker was presenting an electrical vehicle-focused future. Tesla shares have soared about 3,000% previously decade, whereas the S&P 500 has gained greater than 230% in the identical interval.

The query, Luria stated, is that if the retail crowd who backed Tesla a decade in the past are proper as soon as once more about Palantir.

The analyst stated Palantir’s earnings outcomes have been largely robust during the last a number of years. Palantir’s second-quarter report in August — by which the corporate topped the Avenue’s estimates and raised its full-year steerage as a result of AI growth — left him questioning if the inventory is price leaping into regardless of the lofty a number of.

“Even us most jaded, previous, stodgy Wall Avenue analysts have been greatly surprised by the extent of success,” Luria stated. “It was such a staggering success that I needed to rethink all the pieces I knew.”

Scion Asset Administration — the now-de-registered fund run by “The Huge Brief” investor Michael Burry — revealed bets towards Palantir and fellow AI darling Nvidia within the third quarter. Karp instructed CNBC that Burry’s transfer was “bats— loopy.”

Retail traders are undeterred by the wariness amongst their institutional counterparts. As Breakout Level’s Ćosović put it: the place Burry sees “overvaluation,” WallStreetBets sees “future.”

Palantir has had its justifiable share of choppiness this 12 months, falling greater than 10% on a number of single buying and selling days. However for stakeholders like Dijamco, the California-based marketer, these fluctuations present cheaper entry factors to purchase into a reputation that they imagine in.

“You form of grow to be just a little bit desensitized to the worth swings,” stated Dijamco, who plans to buy 1000’s of {dollars}’ price of extra shares on the subsequent massive downturn. “I simply have that conviction that it’ll do properly.”