Spanish airline Iberia needs to develop into a much bigger participant within the Americas, so it is planning so as to add dozens of recent planes and extra routes to the area.
The enlargement will see the Oneworld alliance provider and American Airways accomplice add no less than six new transatlantic routes — together with its first-ever path to Orlando and Philadelphia. It’s going to increase its long-haul fleet by about two-thirds to 70 whole planes within the subsequent few years beneath its new “Flight Plan 2030.”
The purpose is to increase Iberia’s Adolfo Suárez Madrid-Barajas Airport (MAD) hub into “a number one European hub,” Marco Sansavini, CEO of Iberia, stated at an occasion in Madrid on June 18.
“Madrid is the brand new Miami,” is how Raymond James aviation analyst Savanthi Syth put it in a report on Iberia’s plan.
Flight Plan 2030 is the primary technique for Iberia because the collapse of a plan to show Madrid right into a “360-degree hub” that may compete with the likes of KLM’s hub at Amsterdam Airport Schiphol (AMS) and Lufthansa’s hub at Frankfurt Airport (FRA). Worldwide Airways Group’s (the proprietor of Iberia) plan to merge the airline with competing Spanish provider Air Europa collapsed in 2024 after it was blocked by European regulators.
The brand new plan is considerably much less formidable. Moderately than a 360-degree hub, Iberia will leverage the geographic place of Madrid within the southwestern nook of Europe to develop into one of many continent’s foremost gateways to the Americas. Service to Africa and Asia will likely be left to companions, together with Japan Airways and Qatar Airways, in addition to different IAG airways, like British Airways.
“It is rather clear to us that the American continent is a chance,” Maria Jesús López Solás, chief industrial officer of Iberia, stated on the occasion in Madrid.
However even a much less formidable plan has massive aggressive ramifications for Iberia. Schedule information from aviation analytics agency Cirium reveals that the airline was the eighth largest by seats between Europe and the Americas within the second quarter. A two-thirds enlargement of its long-haul fleet may bump it up a couple of notches, doubtlessly surpassing airways like Air Canada and Lufthansa.
New Orlando, Philadelphia flights are only the start
Iberia on Wednesday unveiled plans for 3 new locations within the Americas: Monterrey Worldwide Airport (MTY) in Mexico, Philadelphia Worldwide Airport (PHL) — a significant hub and the primary European gateway for American — and Toronto Pearson Airport (YYZ).
Every day Publication
Reward your inbox with the TPG Every day publication
Be a part of over 700,000 readers for breaking information, in-depth guides and unique offers from TPG’s specialists
The Monterrey route will function with both an Airbus A330 or A350; the Philadelphia and Toronto routes “could possibly be” flown by certainly one of Iberia’s new Airbus A321XLRs, a longer-range variant of the favored Airbus A321neo, Solás stated.
With the additions, Iberia has six new transatlantic routes on deck and extra on the best way. The airline will start flights from MAD to Orlando Worldwide Airport (MCO) on Oct. 26, 2025, and to the Brazilian locations of Recife/Guararapes-Gilberto Freyre Worldwide Airport (REC) in December and Pinto Martins-Fortaleza Worldwide Airport (FOR) in January 2026.
Iberia’s new routes are solely the beginning. The airline is evaluating extra U.S. locations on the East Coast inside vary of the A321XLR, Solás stated. She reiterated that every one of Iberia’s XLRs will fly to the Americas.
One potential addition is Newark Liberty Worldwide Airport (EWR) or a “second New York airport,” as Solás put it.
A separate investor presentation on June 17 additionally reveals Charlotte-Douglas Worldwide Airport and Seattle-Tacoma Worldwide Airport — each Oneworld alliance hubs — as future potential locations, in addition to dozens of further cities in Canada and Latin America.
Iberia may also increase to Latin America, the place it has lengthy held a dominant place amongst European airways. This may embrace new locations and extra flights to main cities — “tremendous core” markets, as Sansavini put it — like Buenos Aires, Mexico Metropolis and Santiago, Chile.
“Nobody has the protection that now we have,” he stated.
Iberia plans to develop its schedule, or capability, by 3% to five% yearly by 2030.
Extra A321XLRs, A330s and A350s
Key to Iberia’s plan are 25 new long-haul planes. These embrace 5 A321XLRs and 9 A350-900s already dedicated to the airline by IAG, in addition to 11 of the 21 A330-900s in IAG’s order ebook. Deliveries will stretch into the early 2030s.
Iberia presently flies 45 long-haul planes: three A321XLRs, 20 A330s and 22 A350s, its fleet plan reveals.
All the new planes will characteristic Iberia’s newest onboard product. This contains lie-flat, business-class suites on the A330s and A350s, an up to date premium economic system seat, and inflight connectivity throughout all plane. Older A330s will likely be retrofitted with the brand new choices.
The brand new plane are contingent on Iberia reaching its monetary targets of working revenue margins of 13.5% to fifteen% yearly, Sansavini stated. If it fails to satisfy these targets, development may sluggish.
Upgrades to Iberia’s Madrid hub
Iberia plans to improve its services in Madrid to match its development. The primary piece is a brand new premium lounge for, as Solás described it, Oneworld Emerald (the alliance’s highest loyalty tier) vacationers at MAD. The brand new lounge, Iberia’s third at MAD, is predicted to open across the finish of the 12 months.
The airline already has two lounges within the Madrid airport: one for vacationers inside Europe’s Schengen Space and one for these going to locations exterior of Europe.
Sansavini didn’t touch upon bottlenecks at customs in Terminal 4 at MAD, the place non-European Union passport holders can face waits of greater than an hour. Lengthy waits enhance minimal connection instances and make a hub much less environment friendly by forcing an airline to schedule extra time between flights.
This reporter’s flight from Madrid to Washington, D.C., was delayed by 20 minutes awaiting vacationers caught in customs.
MAD operator Aena is within the midst of a multibillion-dollar enlargement of Terminal 4 by 2030 to accommodate future passenger development.
“We’re working carefully with Aena,” Sansavini stated. “We imagine that is coherent with [our] growth plan.”