Bella Hadid captivates fans with a bold new campaign for her Orebella fragrance line. The 29-year-old model showcases her toned midriff and legs in a shimmering metallic co-ord set, sharing provocative photos on Instagram Thursday.
New Nectar Dew Perfume Mist
Hadid, who launched Orebella in 2024, poses dramatically with the Nectar Dew body and hair perfume mist bottle after stepping into the water. Her honey-gold blonde hair flows down her back, enhancing the sultry beachside vibe. A behind-the-scenes shot captures her pausing for a drink during the shoot.
In the caption, she announces, ‘Newest baby… body and hair perfume mist,’ describing it as ‘most perfect fruity floral happy spritz…find her with her sisters, dropping tomorrow @orebella.’ Additional images feature a rear view in the minimal outfit, close-ups of her physique, and her spritzing the mist while accessorizing with statement earrings.
Family Support and Fan Reactions
Yolanda Hadid, her mother, comments proudly, ‘congratulations I love you bay.’ The Bachelor contestant Rachael Kirkconnell adds excitement with ‘BELLA OMG.’
Health Challenges and Career Break
Typically a runway staple worldwide, Hadid recently steps back to manage her 14-year battle with Lyme disease. She reveals turning down every job for nearly a year during treatment. Speaking to Vogue Italia earlier this year, the IMG model explains, ‘The way that I worked for many years was not sustainable. I think that, you know, even during COVID I continued to work.’
She continues, ‘Being able to be in Texas with my horses and my dog, having a real life, and then going back to work makes it more fulfilling. Now I know that if I’m able to say “No,” even going through my [Lyme disease] treatment last year and having to say no to every job for almost a year, which I cried about. I was emotional because you feel disposable.’
Family’s Lyme Disease Struggle
Hadid keeps followers informed about her condition, shared by mother Yolanda and brother Anwar. Last year, Yolanda shares an emotional post showing Bella in a hospital bed with IVs and a tender kiss moment. She writes, ‘The invisible disability of chronic neurological Lyme disease is hard to explain or understand for anyone. I try to lead by example on our Lyme journey but my own pain cannot compare to watching my baby suffer.’
Yolanda, diagnosed in 2012, details extensive treatments including seeing 106 doctors, stem cell transplant, hyperbaric oxygen therapy, chelation therapy, and colon hydrotherapy in her book Believe Me. She shifts focus from personal updates to seeking an affordable cure. In 2023, she declares herself ‘finally healthy’ and proud of persevering.
